Hi, I'm Beatriz

I write about productivity systems, dev tools marketing, coffee culture, and building in public. Welcome to my corner of the internet.

San Francisco, CA

Featured

The Bay Is Winning Lately. Here's What You May Have Missed.

2026-02-20

The tech narrative is loud. But underneath was something else happening. The kind of Bay story that doesn't make the sponsored feeds.

bay-area

Recent Posts

I Made My Own Google Reader. And You Can, Too.

2026-03-04

I Burned Through a Month of v0 Credits in a Day

2026-03-03

How Do You Market Dev Tools to a Developer Audience That's Splitting in Two?

2026-03-02

devtools ai marketing

Three Claude Code Skills That Run My Travel and Morning Routine

2026-02-25

ai productivity

When Your Inbox Says 'Emails Will Stop in 29 Days'

2026-02-23

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